The ISU Mission

To be nationally recognized by businesses, families and individuals as their One Responsible Source™ for consistent delivery of

• Superior knowledge of and access to the insurance and financial services marketplace,
• Unequalled levels of convenience, economy and security, and
• Their best value when purchasing insurance and financial products and services

ISU Principles of Excellence

• Honesty and ethics above all
• Unwavering commitment to the client’s best interest
• Constant pursuit of knowledge
• The agency’s employees’ well being is second only to that of our clients
• Uncompromising concern for our reputation
• An endless quest for superior service technology